Overall, it takes high spots in many key searches for its brand and genre.Ĭreatives: Uno’s App Store page uses five screenshots and one video, all of which are formatted in a landscape style. There are still a few keywords and phrases where its ranking could stand to improve, such as “offline card games” (#14), “games for family” (#23) and “card app” (#26). In addition to being the top-ranked app for its own name, it also takes the top spot in searches for “card game” and “free board games.” It’s in the top five search results for “card games with friends,” “card party” and “classic board games,” and holds high rankings for competing games like “phase 10,” “Monopoly board game free” and “Scrabble.” On the Apple App Store, Uno is the second-highest app in the Card category. Is the app optimized to be the top draw on the App Store and Play Store, or is it shuffled to the bottom of the search results? For this week’s App Store Spotlight, we take a look at Uno and see. Its app allows players to enjoy the game on the go with friends or solo, with a variety of rules options and tournaments. Uno is a popular card game played around the world.
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